Overview

I independently designed and developed a conceptual website for Kinetic Footwear, a startup founded by a colleague creating USB–chargeable sneakers that power up with every step. As both UI/UX designer and full–stack developer, I translated the founders’ vision into an interactive online experience that blended function and style.

I built a fully responsive static site to showcase early product concepts, earning strong user feedback through an integrated interest form. Using Framer Motion, I implemented smooth animations and seamless transitions to deliver a dynamic homepage experience that reflected the brand’s innovative feel.

I also automated survey data collection with Google Sheets API and improved engagement through MailChimp updates, boosting retention by 15% and user interaction by 20%. Collaborating directly with the founders, I managed design meetings, gathered assets, and delivered wireframes that aligned creative goals with technical execution.

Overall, the project showcased my ability to design and build responsive, visually engaging, and data–driven web experiences that deliver measurable results.